Live performance
Two-stage programming connects established and emerging voices.
THE EXPERIENCE
Music. Business. Culture. Experience.
POWERUP puts the participating talent at the center of a coordinated entertainment and business experience.
Education
Conversations with business and entertainment professionals.
Networking
Create meaningful relationships across the creative ecosystem.
Media & content
Interviews, professional filming, portraits and behind-the-scenes storytelling.
Brand activation
Opportunities for partners to participate directly in the experience.
Community
Artists, businesses and audiences building together.